RESULTS

Direct Medical Data’s Sale to Aptilon Holdings Inc.

Client Direct Medical Data, LLC develops, markets and sells software applications that extract the value from healthcare provider databases which are licensed, sourced, or owned by the Company
Ownership Three partners with 80+ years combined industry experience
Buyer Aptilon Holdings Inc. is Canadian public company (TSX:APZ) that provides e-marketing solutions designed for the pharmaceutical and healthcare industry
Transaction Aptilon acquired 100% of the assets of DMD and an affiliated company
Consideration Cash, debt and stock

  • Situation Review

    • The Partners acquired the non-performing data processing division of Acxiom Corp. and grew revenues from $1.5 million to $9.2 over 7 years.
    • KGI was engaged to create liquidity for the Partners so two of the three could retire

  • Transaction Process

    • KGI prepared a Confidential Information Memorandum and contacted over 100 prospective buyers.
    • A dozen offers were submitted and management meetings were conducted with select prospects.
    • The Partners ultimately closed a deal with the buyer who offered the best combination of economic, cultural and strategic fits.

  • Outcome

    • Intense negotiations resulted in an extraordinary outcome for the Client.
    • The Company continues to operate under Aptilon Holdings
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